Sameer Waheed
۵ سال قبل
Although the great signs of progress shown towards following the sport and its viewership, the real scenario bears another picture. The sport in the country is pervaded with red tapism, bureaucracy and corruption. There is lack of large investments and presence of poor infrastructure which are hampering the growth of the sport with in the country. There is large room for change at all levels. Through KCA (Kahkashan Cricket Academy), we bring world class training facilities to the country and are proud to be the pioneers in the services we offer. This idea lies in the passion for the sport held by the Four partners Sayed Farid Azam, Ehsanullah Khatibi, Rohullah Uriyakhail and Sameer Waheed. In this document we outline the framework of how we attempt to achieve our vision and future plans for the business and the growth of the sport. We start with elaborating on the company profile and the service we offer. We plan to bring in international coaches, players and conduct international tours to give our students a complete experience of how the sport is administered in Asia. Through this we aim to give them the opportunity to pursue their passion as a career. Next, we highlight the extensive market research and environmental scan that we have conducted which is brought about in our marketing plan. We highlight who our target market is and our market entry strategy by capturing the Schools, universities, businesses and social organizations which is as yet untapped. After this we look into the daily operations of the academy and the organizational structure. We go on to highlight the work culture that we plan to adopt. Our team comprises of very esteem coaches procured from the Pakistan and India respectively to provide students at the grassroot level to master the game. Finally, we discuss the financials of the firm and how we plan to make it a profitable organization by giving a detailed break up of our expenses, profits and the projected sales that we aim to achieve.
