Investigating the Impact of Brand Orientation on Brand Performance in Agricultural Cooperatives (Distillates and Medicinal Plants of Firoozabad County): The …
S Abdolmanafi, E Najibzade… - Co-Operation and …, 2021 - ajcoop.mcls.gov.ir
2021
The aim of this study was to investigate the effect of brand orientation on brand performance in transformational agricultural cooperatives with respect to the role of entrepreneurial …